Testimonials

“We saw a year-over-year revenue growth bump of about 50% just by being able to focus on the right prospects and products based on PROOF’s research.  Focusing on the right prospects inside the right segments, and talking only about the things PROOF’s research taught us has been validated over and over again making a big impact on our go to market strategy.”

Sean Stenger
Vice President of Sales Operations – LightEdge

“PROOF is in the pudding, literally. Grant and his team do an excellent job of gathering information from the consumer and articulating it simply. They found things that confirmed what we thought and identified new opportunities to ensure the ship is steered in the right direction. The project was precise, efficient and well-managed. Would use again…no doubt!”

Chase McAnulty
CEO – Charlie Hustle

“In my humble opinion you would be absolutely foolish to be spending money on digital marketing without hiring Proof to significantly shorten your learning curve.  When we got our data back from Proof it almost felt like we were cheating we learned so much about our target market.”

Chris Costello
Co-Founder – Blooom

“Whether it was reaffirming existing beliefs or identifying novel insights, the feedback we gained is actionable. And while it’s impossible to define an ROI for this type of information, we know it was positive and we’d do it again ten times over.”

Tyler Enders
Co-Owner – Made in KC

“We were looking for more insights about how our prospects were making decisions. The Proof research uncovered not only what our prospects may think about us but what we should be saying instead to be more successful. We now have the ingredients for a strategy that is ready for development.”

Lynn Parman
COO – NAIA

“Proof is one of the best things that has ever happened to MRIGlobal’s Marketing department.  Proof’s data-based approach to understanding key client segments and identifying growth opportunities has helped our management team to move the business forward with clarity and discipline.  The intellect and expertise of Grant and his team has been invaluable. We look forward to continuing our relationship with this gem of a company.”

Betsey Hughes
Director of Marketing – MRIGlobal

“Proof delivered exactly what they promised. The team was extremely easy to work with each step of the way and were helpful when issues or questions arose. This exercise has provided data and insights that will shape the future of our business practices, processes and approach.”

Chris Clark
Director of Marketing – WorkForge

“I truly never thought we would be able get answers to the questions that presented challenges to moving the Junior Achievement mission forward. Working with Proof Positioning was the answer we were looking for. Thanks to the thoughtful, innovative solution Proof presented, Junior Achievement not only has answers about the emotional resonance with our key stakeholders, but also advice and best practices to overcome the challenges and move the mission forward. Participating in the Proof Positioning project was one of the best investments the organization has made. It will help us support future sustainability and ensure delivery on our promise to prepare KC kids for their financially stable future.”

Megan Sturges
CEO – Junior Achievement GKC

“I cannot say enough amazing things about Proof Positioning. If you are looking to grow your business and donor engagement while obtaining key insights on what will motivate growth and donations, you must connect with them. Their findings will be so crucial to the growth and success of your business or nonprofit. I am so glad we worked with them.”

Maggie Hubbard
Director of Marketing – Moody Center

“As a company that relies on data for our success, I gravitated toward Proof’s data driven methodology and how they use consumer data to inform business decisions. Grant and the Proof team’s ability to translate and create actionable insights from the data helped lead to the creation of RiskGenius, our company’s most profitable and promising product. I consider Proof one of my “secret weapons” and have referred friends and colleagues to them.”

Chris Cheatham
CEO – Risk Genius

“I was a big fan of everyone I knew at PROOF before our team hired them. But I was still blown away by our work with them. Not only were the results what we were hoping to hear, the team listened to what were trying to figure out, designed an unbiased and well-written survey, provided detailed and candid analysis (they don’t sugarcoat anything), and shared thoughtful recommendations about how to proceed. The final presentation was interactive, spirited, and thought-provoking. I would highly recommend the PROOF team to anyone who has a burning question for their constituents.”

Julie Klima
Managing Director – Midwest Center for Nonprofit Leadership

“Smart team, easy to work with, executes with clarity and well presented at the end.”

Byron Whetstone
CEO – American Direct

“Being a leader in the nonprofit sector is full of challenges and unanswered questions. Working with Proof gave us unprecedented insights into our donors and patrons. We were able to easily identify areas of focus, messages that resonated and concepts worth developing that would increase engagement with our donors – and ultimately elevate our philanthropic success! Proof provided solid data, strong insights and the process was efficient and, frankly, fun!”

Lindsey Rood-Clifford
CEO – Starlight Theatre

“Proof delivered exactly what they promised. The team was extremely easy to work with each step of the way and were helpful when issues or questions arose. This exercise has provided data and insights that will shape the future of our business practices, processes and approach.”

Kasey Skala
CMO – CityWide Facility Solutions

“Working with Proof Positioning has been an amazing experience! Their expertise in market research and understanding emotional resonance has given us new a perspective on our student population. They’ve helped us see exactly what our students and potential students want and expect from us as a university. The process was easy and the end deliverable included very clear, actionable insights. I can’t say enough good things and will 100% use again.”

Matt Killday
CMO – Park University

“Before we were introduced to Proof, Mazuma was facing the same challenge that many other businesses face which is understanding our members and aligning our organization with their needs. Proof was able to create and leverage member data and help answer critical questions to help us grow. Now Mazuma uses that data to not only retain and deliver great experiences to our existing members, but to track down more Kansas Citians that think like our members so we can grow our business. We couldn’t be happier with our partnership with Proof.”

Mark Thompson
Vice President of Brand and Growth – Mazuma

“To have this level of data into our customer’s buying habits and our positioning within the industry is an invaluable level of insight into our industry. We feel more capable now than ever before to make changes in our marketing and operations that we had previously entertained but were not sure if it was the proper direction to go in.”

Carson Spears
CEO – Seeds n’ Such

“Working with the Proof Team unlocked actionable insights we would not have obtained in any other way. The team was unified, prompt, highly responsive and patient as my client “learned” how to use the data in the most effective way.”

Aviva Ajmera
CEO – Solve

“Proof delivered more than just data and survey results. There were actionable insights that made sense to me and my team – and the best part is they are all attainable.”

Mike Chalfant
President – MyFreightWorld

“Very few companies take the time or have the insight to become great partners with their customers. Great partners are hard to find and Proof Positioning is a great partner! They are able to gather insights and test concepts which eliminates waste and rework. Knowing what the customer is thinking before making expensive business decisions allows us be more customer-centric, ultimately improving profitable revenue growth. In addition, Grant and his team are not afraid to challenge conventional thinking and push us to think bigger and make better decisions. I would not want to run my business without them at the table.”

Ron Hill
CEO – Redemption Plus

“The entire PROOF Positioning team was committed not only to a successful engagement but also to helping us to use the insights gleaned from our study to grow our business!”

Jim Boudreau
CMO – Flexlume

“When you can KNOW what you need to say, do, and be to move the mark, why would you not? Data is everything and PROOF got us there.”

Leslie Kohlmeyer
Executive Director – Show Me KC Schools

“Proof Positioning gave us the definitive data on how best to talk to each segment of our donors. We will tailor our messaging appropriately moving forward.”

Bob London
Executive Director – Alpha Phi Omega

“Proof’s brand positioning process was an enlightening part of our company’s evolution. We learned that our clients view us as first class and elevated in approach and service. It is an incentive to us to consistently work to define the Wellington experience and to ensure that it meets the bar set by our clients’ perceptions and expectations.”

Joan Wells
CEO – Wellington

“Working with Proof Positioning has made a huge difference for University Academy. Grant and his team were able to identify how our parents, students, and alumni really felt about our school by not only telling us what they liked or didn’t like, but rather what values they most identified with. It has helped us with everything from our strategic planning, to messaging, to fundraising and more. In an ever increasing competitive education sector, I recommend this type of customer analysis for all education institutions.”

Tony Kline
Executive Director – University Academy

“The process was fascinating and the Proof team took the time to understand our needs and wants as an organization. The results were all data-driven and we were given 3 to 4 key phrases to use for different market segments. We now have a new strategy for donor recruitment and/or volunteer recruitment. The data and insight the Proof team shared has been invaluable to our ability to grow our volunteer and donor base.”

Tahir Atwater
Director of Development – Johnson County CASA

“By far the best market research firm in Kansas City. I have referred multiple clients to Proof and each time they have become a long-term partner working with them for multiple years.”

Scott Havens
Partner – HUB International

“Proof does great work. They helped us measure our customers through our web building process and were able to show us moments where we should be communicating more to make sure they are happy through our entire process. Awesome to work with and love the Proof team!”

Todd Smidt
COO – Lifted Logic